08. Going Local
What it Is:
It’s no secret we’re living in a globalized world where information can travel from Europe to Asia in an instant and a businesswoman in India is just as likely to crave a midday Starbucks fix as her American counterpart. But even as the world feels smaller, many of us are rediscovering what’s special about our hometowns. People are increasingly buying local foods—for the freshness factor, to support their farmers and to reduce carbon emissions, among other reasons. While the local-food movement has attracted the most attention, going local extends beyond the edible. From architecture to arts and culture to natural attractions, residents are supporting and promoting the best of their local offerings. What’s next? It’s quite possibly in your own backyard.
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