Intel’s ‘Sponsors of Tomorrow’ Campaign

Who’s your rockstar? Rather than focusing on a new product, the 2009 “Sponsors of Tomorrow” ad campaign from Intel celebrates what makes the brand’s different culture, personality, heroes - and ways Intel has helped change the world for over 40 years and will keep doing in the future. Like Intel says: Our rock stars aren’t like your rock stars.
(Click on ‘Read why it is cool’ to see the commercials for the Western and Asian world.)